Own one container.
Feed your land,your village,and your future.
One Rosso & Scanavino Family Farms container produces premium organic catfish and the world’s most concentrated live-microbial fertilizer with NPK — at the same time, on the same footprint. Your soil heals. Your fertilizer bill ends. Your fish revenue starts.
- UAE, South Africa & Czech Republic today
- Tech licensed from Hosha Holdings
- Featured in Michelin kitchens
- MOCCAE-recognized
Every year, you spend more on fertilizer to grow less.
You already know this. The synthetic-input cycle is grinding down farms across the world — and the farms that escape it are the ones that stop renting their inputs and start producing them.
Soil that's dying
Synthetic NPK feeds the plant once and sterilizes the soil that feeds the next generation of plants. Every season, your microbiome shrinks.
Bills that won't stop climbing
Imported fertilizer is priced in dollars. Your harvest isn't. Every shipment costs more than the last, and your margin compresses.
A future you don't control
When the supply chain hiccups — port strike, currency move, sanctions — your season is already over. You're not a farmer; you're an importer's customer.
“Chemical fertilizers kill the soil.”— From the Magic Power manifesto
See also: The New York Times investigation into PFAS ‘forever chemicals’ in fertilizer sludge poisoning American farmland — the consequence of decades of synthetic NPK without the live biology to break it down.
NPK — the three macros every plant needs.
Every fertilizer on earth is judged on the same three letters: Nitrogen (N), Phosphorus (P), and Potassium (K). The difference between a fertilizer that heals and one that kills is not whether it has them — it is whether it delivers them as live biology or as the salt residue that sterilizes soil over time.
Nitrogen
The engine of vegetative growth. Nitrogen is the backbone of chlorophyll — the molecule plants use to convert sunlight into sugar. Too little and your crop yellows. Too much, in synthetic form, and the soil microbiome that recycles it dies.
Phosphorus
The currency of plant energy. Phosphorus is the P in ATP — the molecule every cell uses to do work. Roots, flowers, and fruit need it most. Synthetic phosphate is mined; live-microbial phosphorus is released by soil enzymes the moment a root needs it.
Potassium
The plant's regulatory ion. Potassium runs water through tissue, stiffens cell walls, and turns on disease-defense pathways. A potassium-rich plant resists drought, frost, and pests with less external help.
Magic Power delivers all three — alive.
Live microbial fertilizer with NPK — microbes plus the three macronutrients that heal soil, grow the plant faster and stronger, and don’t sterilize your land. The same balanced N-P-K every synthetic fertilizer claims to deliver, but in a form your soil microbiome recognizes and multiplies, season after season.
A closed-loop farm in a box.
One 40ft shipping container, sitting on roughly 120 m² of your land. The fish grow. Their manure becomes the most concentrated live-microbial fertilizer on the market — a balanced NPK input that heals soil instead of sterilizing it. The water recirculates. You sell both.
Live microbiology
Microbes + NPK that heal soil, grow the plant faster and stronger, and don't sterilize your land. Magic Power delivers all three macronutrients alongside billions of beneficial microbes — alive, not chemical.
3 kWh / day
Total electricity per container. About a household fridge. Solar-compatible. Off-grid possible. 30,000 L of water that recirculate forever — only the volume extracted with fertilizer is replaced.
Two cash crops
Premium organic catfish for hotels, restaurants, wholesale, and export. Live-microbial liquid fertilizer for your fields, your neighbors, and your region.
Magic Power. Nature is back.
The numbers, in one year.
Real production data from container fish farms operating in the UAE, South Africa, and Czech Republic today. We publish a conservative range and a target range — performance varies by region, climate, and operator.
That’s enough fertilizer at standard application rates to cover roughly 3,000 hectares — most farms can use a fraction on their own land and sell the rest into their region. The fish revenue is layered on top.
You’re not buying a fish farm. You’re buying two cash crops.
Same container. Same footprint. Same operator. Two completely independent revenue lines that compound into a margin a single-output farm can’t match.
Premium organic catfish
4 batches of 5 tonnes every 3 months — premium antibiotic, plastic, and mercury free year-round. The same fish chefs at The View Lugano (Michelin) and many more Michelin-star restaurants are plating today.
- · Restaurants, hotels & Michelin kitchens
- · Wholesale & export markets
- · Whole fish, fillets, smoked, preserved
Live microbial fertilizer with NPK
Up to 730,000 L per container per year. 1 L per 1,000 L of irrigation water. Microbes + NPK that heal soil, grow the plant faster and stronger, and don’t sterilize your land.
- · Your own fields (cuts your input bill to ~zero)
- · Neighbors & local agri-shops
- · Regional cooperatives, wholesale, export
Two engines, one container. Diversify your revenue without diversifying your work.
At base-case production, your container pays for itself in months — not years.
Two paths, side by side. Real numbers from the per-container model. Conservative, base, and target cases — pick the one your operation looks like.
Own it outright
USD 350,000 once. All revenue 100% yours, forever.
| Scenario | Annual revenue | Payback |
|---|---|---|
| Worst case | ~USD 350K | 12 months |
| Base case | ~USD 1.0M | ~3 months |
| Target case | ~USD 1.6M | ~2 months |
Start with USD 50K down
USD 36,000 covers 6 months at USD 6,000/month. Buy out anytime — residual capital tops up to USD 350,000.
| Scenario | Year-1 net | At year 10 |
|---|---|---|
| Worst case | ~USD 30K | Title transfer at year 10 |
| Base case | ~USD 432K | Title transfer at year 10 |
| Target case | ~USD 950K | Title transfer at year 10 |
Numbers derived from the per-container production model and lease contract royalty structure (USD 50,000 down + USD 6,000/month + USD 2/L fertilizer royalty — no fish royalty). Conservative, base, and target cases depend on regional pricing, market access, and operations. Talk to us about your specific case.
Two ways to put a container on your farm.
Same container. Same support. Different capital structures so the right one fits your operation today.
Buy a container
- All revenue 100% yours, forever
- Container is your asset — depreciate, transfer, sell
- 10-year operational support partnership
- Best for: established farms with capital
Lease-to-own
- USD 6,000/month rent (USD 36,000 covers 6 months down)
- USD 2/L fertilizer royalty — no fish royalty
- Title transfers to you at month 120
- Cancel-and-return guarantee if production fails spec
This is not a prototype. It’s already running.
Container fish farms aren’t a concept on a slide. They’re producing fish and fertilizer in the UAE, South Africa, and Czech Republic today, with Phase 2 rollout into the USA, India, Egypt, Saudi Arabia, Malaysia, Indonesia, Kenya, Nigeria, Brazil, and Mexico.
Operational
Operating in the UAE, South Africa, and Czech Republic today. Phase 1 expanding to 20 in the UAE. Real production data, not vapor.
Licensed
Core technology licensed from Hosha Holdings. Built directly in your country on your farm. Operative in 3 months.
Recognized
MOCCAE-aligned. National Food Security 2051 qualifying program. Phase 2 rollout into 10 countries underway.
The same fish on Michelin tables.
“Gattuccio is a beautiful ingredient — versatile, elegant, and capable of transforming into world-class cuisine when treated with respect.”— From The View Lugano (Michelin) and many more Michelin-star kitchens
Chef Pasquale Laera (Borgo Sant’Anna, Michelin), Chef Diego Della Schiava (The View Lugano, Michelin), and Matteo “Teo” Canzi (winner, MasterChef Italia 2026) have cooked with this fish. There’s a full chef portfolio with signature dishes — tartare, carpaccio, ceviche, smoked, risotto, and the MasterChef-winning plate.
Even if you never sell to a Michelin restaurant, your fish meets the same standard. The market exists. We help you find your buyers.
Why we built Rosso & Scanavino Family Farms.
Five generations on the same hills above Alba taught us something simple: the soil that fed our great-great-grandfather’s vineyards still feeds ours, because we never stopped feedingit. From the very beginning, we farmed organically — the manure of our cows, season after season, into the same earth.
We watched the farms next door take a different road — more chemistry, more chemistry, and more chemistry every year, just to stand still. We were never going to take that road. But we wanted every farmer to have what we had: living soil, fed by living inputs.
So this generation found a way to grow that input on-farm — alive, microbial, concentrated, with the full NPK plants need. We built a company to put one in every farm that wants it. We don’t sell containers. We share what we’d put on our own family’s land.
— The Rosso Scanavino family
The questions everyone asks first.
Containers are licensed from Hosha Holdings and built directly in your country, on your farm — operative in 3 months. Fish reach harvest weight in roughly 3 months, in 5-tonne batches every quarter. Fertilizer starts flowing within weeks of commissioning. Full ramp at 12 months.
Use it on your own crops. You save every dollar you currently spend on synthetic NPK — Magic Power delivers the same Nitrogen, Phosphorus, and Potassium your plants need, alive. The fish revenue is pure upside on top.
Live microbial communities — beneficial bacteria, fungi, enzymes — alongside the three macronutrients every plant needs: Nitrogen (leaves and chlorophyll), Phosphorus (roots, flowers, fruit), and Potassium (cell strength, water regulation, disease resistance). Plus trace minerals and amino acids from the fish-protein source. Zero synthetic chemistry.
No. We do site assessment, install, training, and 10-year operational support. Most operators run a container with one part-time worker.
About 3 kWh per day per container — roughly a household fridge. Solar-compatible, off-grid possible. 30,000 L of water for the initial fill, then daily top-up only as the system fully recirculates.
Most flat sites with electricity, basic water access, and standard agricultural permitting. We do a 30-minute site assessment as part of onboarding to confirm fit before any commitment.
We help you obtain MOCCAE, ADAFSA, or local-equivalent agricultural licensing. An organic-certification path is available for both the fertilizer and the fish.
Yes. USD 50,000 down, USD 6,000/month rent, USD 2/L fertilizer royalty (no fish royalty). Title transfers to you at month 120 — or buy out anytime by topping up your residual capital to USD 350,000. There's no balloon payment.
Hosha Vitality is the operator and IP licensee for the technology. Rosso & Scanavino Family Farms is our farmer-facing brand for direct container sales and the dealer network — the Rosso and Scanavino families together. Same containers, same support, two audiences.
No. We do not sell to or support cannabis cultivation, full stop. Industrial fiber hemp and cosmetic hemp are acceptable downstream uses.
One container. Ten years of food, fertilizer, and freedom.
The next 30 minutes is where we figure out whether your land, electricity, water, and operation fit. If they do, we book the container. If they don’t, we say so.
- hello@rossofamilyfarms.com
- Site assessments globally
- 30-min discovery calls